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NY Bagel Café NYC Bagel Franchise Scam Overview (Posted 2018)

This NY Bagel Café Franchise Scam Overview page provides an index to our ongoing expose of the illicit NY Bagel franchise scheme aka NYC Bagel & Sandwich Shop, our advocacy for NY Bagel franchise victims, and our plea to state and federal law enforcement authorities to stop allowing this company to rob trusting individuals and families. Law enforcement and regulatory agencies are encouraged to use this page as a reference tool for their investigations. 

(UnhappyFranchisee.Com)  In our opinion, two individuals named Joseph Smith and Dennis Mason (who also goes by the name “Keith Samuels” and other aliases), aided and abetted by a network of complicit 3rd parties, are running a lucrative franchise scam by promising trusting individuals the opportunity to join a young, successful franchise chain and own their own bagel café for an upfront fee ranging from $17,500 – $29,500.

NYC Bagel Sandwich ShopNY Bagel Café claims that they provide 100% financing for the rest of the approximately $100,000 – $200,000 investment, and that the initial franchise fee is refundable if the franchisee turns out not to be creditworthy.

Our research indicates that the vast majority who sign franchise agreements with NY Bagel Café are neither provided funding nor have their initial fees of $17,500 – $29,500 refunded.  Dennis Mason & Joe Smith, we believe, simply keep their money, knowing that they can’t afford to hire a lawyer and won’t be able to collect a judgement even if they are awarded one.

Those who ARE able to obtain funding and manage to open a NY Bagel Café will likely lose dramatically more than just their franchise fees.

Our research indicates that more than 90% of the NY Bagel Café locations that opened have shuttered their doors, and the franchisees’ investments were lost.

Despite being provided proof of numerous violations of franchise and business opportunity laws and anti-fraud statutes, so far the Federal Trade Commission (FTC), state franchise regulators, state attorney generals and the FBI have failed to protect citizens from this (in our opinion) predatory scam.

NY Bagel Café continues to run deceptive ads on Craig’s List, continues to harvest franchise fees from undercapitalized franchisees, and continues to brag about store openings even in states where they cannot legally sell franchises.

NYC Bagel & Sandwich Shop Recent Videos and Links

Stop the NY Bagel Scam Videos

Let’s Stop the NY Bagel Scam

NYC BAGEL SCAM ADS – How to Spot Them



Contribute what you can:

Stop the NY Bagel Scam GoFundMe page

State Investigations Uncover NYC Bagel Fraud

Also Read:

NY BAGEL CAFÉ Franchise: Where to File a Fraud Complaint

NY BAGEL CAFE Owners: Were You Sold an Illegal Franchise?

NY BAGEL CAFÉ Franchise: How Many Have Closed? [UPDATED]

NY BAGEL CAFÉ Guilty of Fraud, Fined $764,899.33

NY BAGEL SCAM Washington Enforcement Order

NY BAGEL CAFÉ SCAM Claims Validated by VA Corporations Commission

NY Bagel Café franchise’s estimated 90+% failure rate

NY Bagel Cafe FranchiseNY Bagel Café has provided prospective franchisees with “disclosure documents” that indicate they started franchising in 2012, and have had no closures or terminations.

Our research shows that NY Bagel Café has opened and closed more than 30 failed locations… some of them more than once.

Here is the list of locations NY Bagel Café doesn’t want you to know about:

NY BAGEL CAFÉ Franchise: How Many Have Closed? [UPDATED]

The Franchise Graveyard shows the storefronts of the many dead NY Bagel Café franchises, providing indisputable proof that the NY Bagel Café is an extremely high-risk venture – and those risks are not disclosed as required by law:

NY BAGEL CAFÉ Franchise Graveyard

MD Attorney General & VA State Corporations Commission Investigations Uncover NY Bagel Cafe Franchise Fraud

The Virginia State Corporations Commission investigated complaints against NY Bagel Cafe, Joseph Smith and Dennis Mason aka Keith Samuels and determined that they violated Federal and State franchise laws by selling three unregistered franchises to Virginia residents.  Of the three, one never opened, one opened and closed shortly thereafter, and one is still operating:

NY BAGEL CAFÉ SCAM Claims Validated by VA Corporations Commission  NEW!

The Maryland Attorney General recently determined that NY Bagel Cafe, Joe Smith and Dennis Mason are violating both state and federal franchise laws. See the Attorney General’s findings here:

NY BAGEL CAFÉ Franchise Fraud Investigation by MD Attorney General

NY Bagel Café franchise’s dirty little (and big) secrets

NYC BagelFrom the number of lawsuits Smith and Mason have been hit with… to the fact that the franchisor’s corporate status has been revoked… to the fact that they sold an illegal franchise to a military veteran and widowed mother of three which closed in months…  here are 10 things about NY Bagel Café everyone should know:

JOHN CARISTI DEBRA CARISTI NY Bagel Café Franchise Owners, Middletown, NJ

Are franchisees being paid to create an illusion of success?

Joe Smith, Dennis Mason & NY Bagel Café Franchise Exposed: 10 Things You Should Know

A lawsuit brought by West Chester, PA franchisees all the way back in 2011 contains very specific allegations that we have heard from other alleged victims as well, including violations of franchise disclosure laws and illegal earnings representations made during the franchise sales process:

NY BAGEL CAFÉ & DELI Franchise Complaints

Dennis Mason has a long and terrible track record of franchise litigation, bankruptcies and franchisee failures.  Read the comment section here:

DENNIS MASON Franchise Complaints

Dennis Mason wrote to Janet Conlon in an email promising to return her $25,000 franchise fee if she couldn’t get funding.  She couldn’t get funding, but they refused to return her money.  Read Dennis’ email here:

NY BAGEL CAFÉ Franchise a Scam? MA Woman Says Yes


NY Bagel Café “Approved Lenders” Disavow Relationship:

NY Bagel Cafe gives franchisees a list of their 17 “Approved Vendors.”  We tried to contact each one and found most of the contacts were no longer reachable and those who were said NY Bagel Cafe prospects were too unqualified for them to finance.  Many asked to be taken off the NY Bagel Lender List.

Lenders Loan Capital Drops NY Bagel Cafe

HOWARD FICHMAN Terminated Over NY Bagel Café Ties

SEED CAPITAL Jim Saia Financing Complaints

NY Bagel Café:  Franchise More Legal Issues

We have reported NY Bagel Café for advertising & selling franchises in states that legally require registration.  Read the status of those state investigations here:

Is NY BAGEL CAFÉ Violating Multiple State Franchise Laws?

Despite not being registered to sell franchises in Maryland, NY Bagel Café brags about the opening of their illegal Ocean City, MD location:

Is NY BAGEL CAFÉ Ocean City MD an Illegal Franchise?

One lawsuit even alleged that the franchisor’s corporate status has been revoked cannot, legally, transact business.  We checked and also found it revoked:

NEW YORK BAGEL ENTERPRISES INC. Franchisor’s Corporate Status Revoked

Our one small victory:  We got NY Bagel Café franchise ads banned from the largest franchise advertising network due to fraudulent misrepresentation and violations of their Terms of Service.  Yay for us!  Though it came to late to save some victims.

NY BAGEL CAFE Kicked Off Franchise Sites for Deceptive Ads

NY Bagel Café Victims: File a Complaint

If you have given any money to NY Bagel Café, Joseph Smith or Dennis Mason, contact us here confidentially:

NY BAGEL CAFÉ Franchise Refund Help

NY BAGEL CAFÉ Franchise: Have You Been Scammed?

We also encourage anyone who feels they have been defrauded to file complaints with multiple state and federal agancies.  Links are provided here:

NY BAGEL CAFÉ Franchise: Where to File a Fraud Complaint

Law enforcement and attorney generals can contact us for victims willing to share their stories and experiences.

Check back for new posts being published on an ongoing basis.



TAGS: NYC Bagel, NYC Bagel Scam, NYC Bagel & Sandwich Shop, NY Bagel Cafe, NY Bagel franchise, NY Bagel Cafe franchise, NY Bagel Cafe franchise scam, New York Bagel Cafe, NY Bagel Café scam, New York Bagel franchise, New York Bagel Cafe, NY Bagel complaints, NY Bagel lawsuits, Joe Smith, Joseph Smith, Dennis Mason, franchise scam

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