Here is the first of two video interviews with unhappy Coffee Beanery franchisees Deborah Williams and Richard Welshans, who are in their 3rd year of a legal fight against the franchisor.
Coffee Beanery Franchise Fraud Part 1:
In this video, Deborah and Richard describe their backgrounds (Deborah was VP of Operations for a large corporation; Richard was in industrial sales for 18 years before being downsized). They also describe their financial well-being prior to buying the franchise (owned a million-dollar house with $600K equity).
Deborah describes the type of business they wanted to open after Richard was a victim of downsizing: “We just wanted a little coffee shop… we just wanted a little franchiseable coffee shop, like a little Cheers-type place. We started looking for different franchisors. Our first choice, of course, was Starbucks.”
Starbucks doesn’t offer franchises, so they went with the Coffee Beanery franchise.
Check out Part Two for the rest of the story: COFFEE BEANERY: Secret Justice Franchisee Interview Part 2