CUPPY’S COFFEE: Emails Clarify that the AAFD Advocates For the AAFD

If there were ever any doubt about where the allegiance of the AAFD lies, two recent emails make it pretty clear: The AAFD is a strong advocate of the AAFD.
CUPPY’S COFFEE: AAFD Tells Dale to Pay Up
CUPPY’S COFFEE: Dale Nabors Tells Purvin, AAFD to Buzz Off

How the American Association of Franchisees and Dealers (AAFD) loved the previous Cuppy’s Coffee regime! The AAFD awarded Cuppy’s Coffee their fair franchising world’s prettiest contract award and let them parade it all over the Internet on a velvet pillow. Bob Purvin heaped on the praise… defended Morg Morgan’s every action… invoked every benefit of every doubt… invited the Cuppster’s up on stage to strut their stuff, sing and dance, even hand out fair franchising awards…

Mirror Mirror on the Wall… Who’s the Fairest Franchisor of All… ? Cuppy’s Coffee!

In fact, we started referring to the pseudo-franchisee advocacy group as the AAFD&C: The American Association of Franchisees, Dealers & Cuppy’s.

That was the GOOD Cuppy’s Coffee. It didn’t matter that the old regime - the one pirated, I mean piloted, by Captain “Morg” Morgan - was arguably the most corrupt and/or inept franchisor in recent history… that Morg and his minions allegedly circumvented franchise disclosure laws by accepting “refundable” downpayments and franchise fees through its affiliate Elite Manufacturing, that they proceeded to spend hundreds of thousands, possibly millions, of dollars that didn’t belong to them with no regard for the franchisee “depositers” whose money it was. No, that didn’t cost them their fair franchising award.

It didn’t matter to the AAFD that Cuppy’s Coffee forced franchisee depositers to accept partial payments, 2-year interest free installment plans (that may have never even been honored) complete with gag orders (which the AAFD “sort of” opposes). The AAFD never even bothered to follow up - or see if Cuppy’s had ever learned what “escrow” meant.

It didn’t matter to the AAFD that Cuppy’s Coffee may have been paying fees to franchisees and/or employees to give positive recommendations…

And it didn’t matter to the AAFD that the Cuppy’s Coffee construction phase was so bungled that it took franchisees up to 22 months to get open - by which time their working capital was depleted. It didn’t matter to the AAFD that Elite Manufacturing was spinning off more than a million dollars worth of work to SBT (another suspicious entity owned, in part, by Elite management) that would never be paid…. that would end up in litigation and result in liens on franchisee buildings when the payments weren’t made.

But then the good old days ended. The new, BAD Cuppy’s regime took over. Dale Nabor’s and FranSynergy stopped (as far as we know) taking $40K deposits and spending it like drunken sailors. FranSynergy announced it would focus it’s total energy and resources on the potentially futile task of trying to get the franchisee stores in the leaky, crumbling pipeline open. In trying to create a legitimately viable company, Nabors committed the ultimate AAFD sin: he stopped paying the AAFD for their phony fairness award and stopped participating in their pay-for-praise program.

In the AAFD’s warped view, that makes them the bad Cuppy’s Coffee. The uncooperative Cuppy’s Coffee. That leaves the AAFD with no other choice than to try to pressure the three poor franchisees on their conference call to go scrounge for change in their seat cushions to be able to put together a Franchisee Advisory group.

The ironic thing is that if the AAFD had advocated a bit for the franchisees, there might have been a few with a few dollars to pay them.

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